Entries for 2011
People read at different rates, especially online. Some people prefer to scan quickly and some like to read every. single. word. In general, everyone reads more quickly online because, even with the advantages that technology has given us like tablets, it’s still not the most comfortable experience in the world.
Are you designing your landing pages for both types of readers, slow and fast? It’s a tough balance, but I’ll show you some ways to do it.
This is a list of galleries you must check out and because you must, it’s possible that you already have.
Most people would call these inspirational design galleries, as if their purpose is to help the creative design process. I, however, see them more as appreciation galleries.
This is where I go if I’m being unproductive.
I’m a data junkie and spend a lot of my time reviewing our website traffic with Google Analytics. If you’re not using analytics I recommend that you get in touch with us so that we can help you set it up.
Let me start off by building up my credibility in analytics. For the past 5 years, I’ve spent several hours a day reviewing website traffic for over 50 different websites. Out of those 50 sites, 8 of them are our personal businesses.
I'd like to jump right into the fun stuff, however we have to learn the basics first. Let’s start off by understanding what bounce rates are and what it means to have a high or low bounce rate.
In today’s marketing and advertising world, sexy women are hired all the time to help sell a product.
But do sexy female models really help sell more cars or mascara? Let’s find out.